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Blog - Joyful Leaders


Simple, practical insights to help you be a more effective and joyful leader!

How “Apple-ised” Is Your Business?

Every time I enter the always-crowded Apple store I marvel at their business model – how they have created not just loyal users, but lifetime, devoted partners. “Once a Mac, never go back” – and I have yet to meet anyone who has returned to a PC from a Mac. It just doesn’t happen.

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